HIGH-TOUCH MARKET RESEARCH

  • Proven Experience
  • Project Integrity
  • Priceless Research
 

Market Decisions' Research & Data Management Solutions

Methodologies

Phone Surveys National & international (native speakers or GlobalCATI), B2B & consumers/general population
Web Surveys Custom development & hosting services for advanced surveys
Mail Surveys Total Design Method (TMD) implementation; when web or email surveys may not be the best solution for the population(s) you want to reach
Focus Groups Services include study design, recruiting, moderation, analysis/reporting & presentation of findings to key audiences Learn More
Discovery or
Mini Groups
Small focus groups; useful when lots of time must be devoted to each respondent & especially helpful with hands-on testing projects
Intercept Interviewing Local or remote, using MDC's own interviewing staff or carefully screened research associates from subcontracted fielding services
One-on-one Interviewing Local or remote stand-in for door-to-door surveys
Usability Research Services include screener development, respondent recruitment & logistics management, blind testing facilities
Panel Research Home- & business-based studies or hands-on product/concept testing in a central location, with follow-up interviewing
Multi-phase Quantitative
Surveys
Large scale surveys of respondents given physical research materials to review, use or interact with, including "core investigative survey" follow-up via phone or other appropriate medium
Database & Information Management Quality controls to sustain the value of your data, verifying & updating your dynamic, "mission critical" information
Quan/Qual Research 3 step hybrid methodology using both quantitative & qualitative techniques

 

While most of our projects are "full service," we can include extra
research elements and project management services as desired.

 

 

 
What Our Clients Say

"Highly competent and professional, and extremely responsive. Good people and good communicators."

Susan Van Horn
Wadeware